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NicraBeta

Product 01 – Call

Your phone won’t ring out any more.

The agent picks up on the first ring and talks to callers in Serbian. It books the appointment into your calendar, tells people what things cost and how late you’re open, and when a call needs a person, it puts it through to you. It works at night, on public holidays and while you’re busy with a client.

Answers
on the first ring
Language
Serbian, the way people speak on the phone
Number
the one on your business card
Line engaged
never, even when several people call at once

Try it

Call the agent straight from your browser

There’s nothing to install and no waiting for someone to call you. Press the button and you’re talking to the same agent that answers the phone. One thing to know: the demo agent speaks Serbian.

Live call
00:00

Press the button and talk as you would on the phone. The agent answers straight away and hears you through your microphone.

This isn’t a recording. The agent is looking at a real calendar, so if you book an appointment, it goes in like any other.

Can’t talk out loud right now? Read through a call instead.
Demo call
00:00

Press the button below and follow the conversation line by line.

This is just the text of the conversation, with no sound. You’ll hear the voice when you call the agent above, and on a demo call we’ll show you how we’d set it up for your services.

From ring to booking

What happens during a call

When the caller finishes a sentence, the agent listens, decides what to do and answers out loud. The shorter the silence in between, the more it feels like a real conversation, so we keep working on how fast it answers.

01

The phone rings

The customer rings the number they already have saved. The call goes to Nicra straight away, or only if you haven’t picked up after the number of rings you’ve set.

02

The agent answers

No “press one to book” and no hold music. The agent answers with your business name, as you would, and says that the call is being recorded.

03

It understands what’s said

The agent recognises speech while the caller is still talking. A phone line cuts off the high frequencies and adds noise, and that’s where most foreign systems trip up when they hear Serbian.

04

It decides what to do

The agent works out why the person is calling: they want an appointment, they’re asking about a price, they need to move a booking or they have something urgent for you. Then it picks one of the steps we’ve set up in advance for your business.

05

It answers out loud

It speaks with a local accent and rhythm. If the caller cuts in mid-sentence, the agent stops and listens.

end

It books and lets everyone know

The appointment goes into the calendar and the customer gets a confirmation on WhatsApp. A message the caller left for you reaches you by email straight away, and your dashboard keeps the recording, the transcript and how the call ended.

Capabilities

What the agent takes off your hands

01

Books while the customer is on the line

During the call the agent looks at your calendar and offers only free slots. It books the appointment before the customer hangs up, so nobody has to say “we’ll get back to you”.

02

Moves and cancels appointments

“I can’t do Wednesday, could we make it Friday?” The agent finds the booking by the number the customer is calling from, offers a free slot and moves it, or cancels it. The customer and you get the same notice as when they change it through the link, and Wednesday is free again for someone else.

03

Puts calls through to you

When someone calls with a complaint, about something urgent or to talk about working together, the agent transfers the call to the number you’ve chosen and, before connecting, tells you in a few words what it’s about.

04

Answers the same old questions

How late are you open, how much is it, is there parking, do you take cards: people ask you this every day. You enter the answers once, and the agent gives them to the tenth caller in the same tone as the first.

05

Takes messages for you

When only you can answer a question, the agent notes who called, what about and which number to ring them back on. It reaches you straight away by email and in your dashboard, with a link to the whole conversation. You read it between two clients. Nobody listens to voicemail anyway.

06

Keeps a recording and transcript of every call

Every conversation is written down and labelled by how it ended, and you can find that call from last Tuesday by name or number. You play the recording right in your dashboard. We keep recordings and transcripts for 90 days, then delete them.

Language

Serbian isn’t a setting in a drop-down menu

On paper, foreign platforms support dozens of languages, and Serbian is somewhere on the list. When a system learns mostly from English and picks up Serbian on the side, you can hear it within a couple of sentences.

Tuned for the phone

Speech recognition is set up for phone calls, where everything sounds worse than face to face. The agent waits for you to finish your sentence before it answers.

The way people talk

You won’t find “Ajde mi dajte nešto popodne, može i kasnije” (roughly, “go on, give me something in the afternoon, later’s fine too”) in a textbook, but that’s how people talk on the phone. We tried the agent on speech like that, with the local ums and ers and sentences broken off halfway.

Ekavian, for now

The agent speaks Serbian in its Ekavian form. We haven’t set it up for Ijekavian yet, so if your customers call from Nikšić or Mostar, call the agent and hear for yourself how well it understands the way you speak before you hand it your phone.

Common questions

What people ask us most

Do I have to change my phone number?

No. Your number stays the same; you just switch on call forwarding with your phone provider. You can forward every call, or only the ones you don’t answer after a few rings. We’ll assign the numbers calls are forwarded to as soon as our company registration is complete; until then you can try the agent in your browser.

Can people tell it’s AI?

Yes, if they listen carefully. The agent answers with your business name and says the call is being recorded, and if asked whether it’s a person, it doesn’t say anything untrue. For businesses in Croatia, where EU rules require it, it also says straight away that it’s an automated assistant. Most people don’t mind, because they get an appointment in half a minute instead of leaving a message.

What if the agent doesn’t know something or gets it wrong?

Then it puts the call through to you or takes the caller’s name, number and message, which reaches you by email straight away. It gives prices, times and opening hours only from your own data and doesn’t make up answers. You see the transcripts in your dashboard, and we help you fine-tune the setup.

How long does setup take?

You fill in a questionnaire about your business in the dashboard in about half an hour. We build the agent from it and let you know when you can try it in your browser. It takes real calls once the first payment arrives, it has its own number and you switch on call forwarding on your phone. If you’re short on time, we set everything up for you.

What happens to call recordings?

We keep recordings and transcripts for 90 days, then delete them. The time, length and outcome of each call stay on record for billing minutes. Transcripts are stored in our database in the EU, in Frankfurt, recordings are kept by our voice provider, and only you and we can see them. With medical and dental practices we also sign a data processing agreement.

Call the agent and hear it for yourself.

Ask it what your customers ask you most, in their words. After one conversation you’ll know whether you’d hand it your phone.